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What does "Go Green" mean to Brooklyn Greenway Initiative?

Brooklyn Greenway Initiative says: "Going Green is culture, lifestyle and economics informed by environmentally sustainable practices." BGI is the 501c3 non-profit organization committed to the development, establishment and long-term stewardship of the Brooklyn Waterfront Greenway (www.brooklyngreenway.org/). Better yet, stop by and meet them at the Go Green! BK Festival on June 3rd, 2017. #openspacebikingwalkingwaterfront